Bringing Android’s spirit of openness to life through an identity made for AI-powered self-expression.
Androidify is an AI-powered tool that lets anyone create their own Android bot — by uploading a selfie or writing a prompt. Rooted in Android’s belief in openness, play, and individuality, it reimagines customization for the age of AI.
My contribution focused on shaping the identity behind the experience — defining the visual elements that bring Androidify to life, including the logo, color palette, shape language, and photography direction. These components helped build a brand world that feels flexible, expressive, and unmistakably Android.
Paired with Google’s product and AI work, the identity became more than a playful wrapper. It’s a system designed to welcome everyone in — making self-expression feel simple, joyful, and uniquely theirs.
Androidify yourself at https://androidify.com/.
Androidify is an AI-powered tool that lets anyone create their own Android bot — by uploading a selfie or writing a prompt. Rooted in Android’s belief in openness, play, and individuality, it reimagines customization for the age of AI.
My contribution focused on shaping the identity behind the experience — defining the visual elements that bring Androidify to life, including the logo, color palette, shape language, and photography direction. These components helped build a brand world that feels flexible, expressive, and unmistakably Android.
Paired with Google’s product and AI work, the identity became more than a playful wrapper. It’s a system designed to welcome everyone in — making self-expression feel simple, joyful, and uniquely theirs.
Androidify yourself at https://androidify.com/.
My role: Associate Creative Director, Brand Design, 2024.
Created alongside the talented Brand Design and Product teams at R/GA.
Created alongside the talented Brand Design and Product teams at R/GA.
